Our approach

From defining needs to training personnel with work tools, all the way through strategic planning and design, we will support you during and after the project so you can maximize the strategy used and make ongoing improvements.

Before: Strategy and Planning

Before starting a project, it is essential to first think about overall and marketing objectives as well as the target public. We can help you do a comparative analysis of the market (benchmarking), the competition, and the potential to ensure proper orientation of your interactive or traditional marketing strategy. We can also make recommendations and provide solutions for specific problems, all with the goal of helping you to achieve your business objectives.

During: Advice on Communications, Contents…

Throughout the production of a communication and marketing tool, whether it is a Web site or a company or advertising brochure, Influenza advises its clients on the way the message is broadcast so that the product is not only visually effective, but also provides information to the target public. Our team can also provide written content adapted to the medium used. The content and the medium must be consistent—with our understanding of your needs and your goals, we can help you to make this happen!

After: Going Further

Influenza wants to help its clients excel, even after the project has been delivered. Whether it is to push the new tools you have set up even further or to create informational or promotional tools, you will find us to be more of a long-term partner to our clients then a simple service provider.